Advance Your Traditional Media Outreach

As more publications launch online editions and consumer interest in multimedia outlets increase, PR professionals need to understand how to more effectively approach the still highly influential print media.

Whether you’re looking to incorporate new media into your outreach or simply beef up your traditional media strategy, here’s what you’ll learn in this FREE white paper, "The 'New' Face of Traditional Media – Four Tactics to Enhance Outreach":

  • How journalists use online sources
  • 4 tactics for increasing your traditional media strategy

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