Is work-from-home here to stay? Where we’ve been, where we’re going…

October 27, 2020By Craig NoldenAMEC, Burrelles, Communications, Content Marketing, General Information, Industry Events, Marketing, Media Industry, Media Measurement, Media Monitoring, Media Outreach, Media Relations, Mobile Media, News Coverage, Productivity, PRSA, PRSSA, Public Relations, Social Media, Technology 2 Comments

When most businesses closed their offices back in March and sent those employees who could work-from-home to do so, we had no idea how long it would last. But 8 months later as the impact of COVID-19 rages on, there are questions about how, when (and if) to get employees back to the office. Thankfully … Read More

The Evolution of PR & Marketing

October 14, 2020By Craig NoldenAMEC, Burrelles, Communications, Content Marketing, General Information, Industry Events, Marketing, Media Industry, Media Measurement, Media Monitoring, Media Outreach, Media Relations, Mobile Media, News Coverage, Productivity, PRSA, PRSSA, Public Relations, Social Media, Technology 1 Comment

I had the pleasure of attending a webinar last week titled “The Anti-Debate: How the PR/Marketing Partnership Should Evolve in 2021.” It was a good reminder about how PR and Marketing really can and should work together, and how each discipline needs to learn from the other to deliver the best business results. The webinar … Read More

The show must go on, even during a pandemic

October 6, 2020By Craig NoldenAMEC, Burrelles, Communications, Content Marketing, General Information, Industry Events, Marketing, Media Industry, Media Measurement, Media Monitoring, Media Outreach, Media Pitch, Media Relations, Mobile Media, Productivity, PRSA, PRSSA, Public Relations, Social Media, Technology No Comments

As we’ve all noticed (and probably experienced), the COVID-19 pandemic has wreaked havoc on almost every industry. From travel & leisure to auto sales to commercial real estate and everything in between, virtually all business has been impacted in one way or another. One of my favorites, the entertainment industry, is no exception. How these … Read More

How the “Decade of the Home” is impacting retailers

September 22, 2020By Craig NoldenBurrelles, Communications, Content Marketing, General Information, Marketing, Media Industry, Media Measurement, Media Monitoring, Media Outreach, Media Relations, Mobile Media, News Coverage, Productivity, Public Relations, Social Media, Technology No Comments

If there’s one thing I’ve noticed during the pandemic, it’s that friends and family alike are seizing on the opportunity to do activities, hobbies and work around the house that they might not otherwise have done pre-COVID-19. And why not? From cleaning out the clutter and re-organizing, to taking on home improvement projects, to playing … Read More

The ever-changing views on travel & hospitality in the age of Covid-19

July 27, 2020By Craig NoldenAdvertising/Marketing, Burrelles, Communications, Marketing, Media Industry, Media Measurement, Media Monitoring, Media Outreach, Media Pitch, Media Relations, News Coverage, Press Release, Public Relations, Social Media, Technology No Comments

Travel and hospitality are two of the industries that have been hit hardest by the coronavirus. With continued uncertainty surrounding the pandemic and constantly changing data varying state by state and county by county, Americans are asking themselves when is it safe to travel? Do I book a vacation now or wait?  Should I rent … Read More