When most businesses closed their offices back in March and sent those employees who could work-from-home to do so, we had no idea how long it would last. But 8 months later as the impact of COVID-19 rages on, there are questions about how, when (and if) to get employees back to the office. Thankfully … Read More
Productivity
Mental Wellbeing in PR and Communications
Source: Pixabay/TotalShape You may be seeing scores of social media posts and news stories about mental health—in the public relations and communications industry, in the journalism industry, in general, and especially in the workplace. It seems I have noticed more of those kinds of stories lately, primarily related to the pandemic and lockdowns, but most … Read More
The Evolution of PR & Marketing
I had the pleasure of attending a webinar last week titled “The Anti-Debate: How the PR/Marketing Partnership Should Evolve in 2021.” It was a good reminder about how PR and Marketing really can and should work together, and how each discipline needs to learn from the other to deliver the best business results. The webinar … Read More
The show must go on, even during a pandemic
As we’ve all noticed (and probably experienced), the COVID-19 pandemic has wreaked havoc on almost every industry. From travel & leisure to auto sales to commercial real estate and everything in between, virtually all business has been impacted in one way or another. One of my favorites, the entertainment industry, is no exception. How these … Read More
Ethics in PR Matters—Especially Now
Trust and ethics go hand-in-glove, and in today’s disrupted environment, they aren’t just important; they are crucial. So what exactly is “ethics”? The Merriam-Webster dictionary states, ethics plural in form but singular or plural in construction: the discipline dealing with what is good and bad and with moral duty and obligation. A set of moral principles: a … Read More